Thu, 22 December 2011
In this Marketing Over Coffee: Show length 24:55 Brought to you by our sponsors: GoPromos.com GOpromos - Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffee (limited to the Lower 48 States). Winners Becky of Florida Podiatric Medical Association and Michael McAllen and MarketingProfs MarketingProfs University –offers monthly online and on-demand learning courses for B2B and B2C marketers. The next course, starting January 12, is Marketing Your Small Business. With eleven small business owners and experts, Marketing Your Small Business will get you on the way to marketing your business simply and effectively. There are seven on-demand courses available as well focusing on email, writing, search, social media, video, and more. Take the courses at your convenience and become an expert marketer today! Go to http://mprofs.com/coffee and use code COFFEE to save $250. 01:51 Kindles everywhere, add the Marketing Over Coffee Quarterly Report to it! 04:40 Google + features, hangout broadcast to YouTube, volume control for friends, Chris Brogan new book. 07:44 From Twitter - @Ellensadventure asks about holiday emails, @stevedavis asks about the secret checklist for finding a podcast cohost 15:29 Daniel Johnson Jr. asks about permalink structure 18:04 Jimmy Kimmel on giving kids crummy presents (NSFW), Jimmy Fallon Alarm clock 19:06 Sean Z. asks about marketing in a startup 22:33 Time to Nominate for the Marketing Over Coffee Awards! @vascellari has sent in a cool submission, get yours in now! 23:36 Question of the Week: Are you doing any holiday greeting campaigns? Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 14 December 2011
In this Marketing Over Coffee: Show length 29:44 Brought to you by our sponsors: GoPromos.com GOpromos - Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffee (limited to the Lower 48 States). Winners Becky of Florida Podiatric Medical Association and Michael McAllen and MarketingProfs MarketingProfs University –offers monthly online and on-demand learning courses for B2B and B2C marketers. The next course, starting January 12, is Marketing Your Small Business. With eleven small business owners and experts, Marketing Your Small Business will get you on the way to marketing your business simply and effectively. There are seven on-demand courses available as well focusing on email, writing, search, social media, video, and more. Take the courses at your convenience and become an expert marketer today! Go to http://mprofs.com/coffee and use code COFFEE to save $250. 01:29 Google Currents, Google + in Gmail, Gmail offers to eat my AOL account, 07:52 LinkedIn Group Statistics, Stitcher Stats 10:24 Ron on QOTW- Think up by Gina Trapani, and Swami John! 15:04 Marketing Automation Vendor Infographic 20:40 Charles sends in a cool link on Stories Selling 22:33 From Twitter - Danny asks about Smart TV apps, Jonathan asks about the job hunt 27:58 Time to Nominate for the Marketing Over Coffee Awards! 27:51 Question of the Week: Do you assign a monetary component to PR? Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 7 December 2011
In this Marketing Over Coffee: Show length 26:38 Brought to you by our sponsors: GoPromos.com GOpromos - Get 24 custom mugs for 72 dollars, shipped! Visit www.gopromos.com/coffee (limited to the Lower 48 States). Steve posts for the Giveaway, winner announced next week! and MarketingProfs MarketingProfs University –offers monthly online and on-demand learning courses for B2B and B2C marketers. The next course, starting January 12, is Marketing Your Small Business. With eleven small business owners and experts, Marketing Your Small Business will get you on the way to marketing your business simply and effectively. There are seven on-demand courses available as well focusing on email, writing, search, social media, video, and more. Take the courses at your convenience and become an expert marketer today! Go to http://mprofs.com/coffee and use code COFFEE to save $250. 01:48 Nathan asks about the ROI of PR - AVE, Custom URLs, Primary Research. Wal-mart TV 07:03 Google Analytics real time dashboard 07:55 Timeboxing QR Codes 09:13 Kindle Fire Update 11:02 MoC Quarterly Report! 12:25 Improving your ranking in Facebook - Edgerank, WebTrends study on what generates action in Facebook 15:29 The value of back catalog in eBooks, Julien Smith's The Flinch 17:01 Roger Courville's The Virtual Presenter's Handbook, Blue Snowball and Logitech Headsets 20:40 Taking a break from foul language, John vs. Chris bench press challenge 23:20 Upcoming Events: 2012 Event Planning 24:29 Time to Nominate for the Marketing Over Coffee Awards! 25:33 Question of the Week: Do you assign a monetary component to PR? Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 30 November 2011
In this Marketing Over Coffee: Show length 28:49 Brought to you by our sponsors: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Enter to win a Promotional Items Makeover! 1 of 2 prize packages valued over $1,000 - 150 Pens, 24 T-Shirts, 24 coffee mugs, 24 sports packs and 36 coffee tumblers all with your logo! Visit gopromos.com/makeover right now to enter. and MarketingProfs MarketingProfs University –offers monthly online and on-demand learning courses for B2B and B2C marketers. The next course, starting January 12, is Marketing Your Small Business. With eleven small business owners and experts, Marketing Your Small Business will get you on the way to marketing your business simply and effectively. There are seven on-demand courses available as well focusing on email, writing, search, social media, video, and more. Take the courses at your convenience and become an expert marketer today! Go to http://mprofs.com/coffee and use code COFFEE to save $250. 00:30 Venue Change! 02:33 Google Analytics Update - Flow Visualization, Mobile, Multi-Channel Funnels, Real Time reporting 04:53 iTunes removes our cojones 05:40 Jason asks via email: I write a lot of engineering code and I'd like to know where to start to learn the code you use for Internet marketing such as aggregating data from the net. Mashery is one point. 10:25 Groupon Run Wild demands 120,000 cupcakes, will Deal Sluts get us censored again in iTunes? 12:23 @Woofer215 sends Marketing over Coffee on a dog 14:20 Voicemail - Matthew Ebelin new channels - Graphic Novel, and Novella 20:14 LinkedIn Group: Mark asked about buying Facebook Likes 23:25 It's official - QR codes are worse than Affiliate Programs, John's inspired to scam Klout, LaterBro.com 26:16 MoC Archives and The Quarterly Report! 27:31 Upcoming Events: Holiday Travel! 27:50 Question of the Week: What programming and data resources are you using for marketing development? Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Tue, 22 November 2011
In this Marketing Over Coffee: Show length 34:59 Brought to you by our sponsors: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Enter to win a Promotional Items Makeover! 1 of 2 prize packages valued over $1,000 - 150 Pens, 24 T-Shirts, 24 coffee mugs, 24 sports packs and 36 coffee tumblers all with your logo! Visit gopromos.com/makeover right now to enter. and MarketingProfs MarketingProfs University –offers monthly online and on-demand learning courses for B2B and B2C marketers. The next course, starting January 12, is Marketing Your Small Business. With eleven small business owners and experts, Marketing Your Small Business will get you on the way to marketing your business simply and effectively. There are seven on-demand courses available as well focusing on email, writing, search, social media, video, and more. Take the courses at your convenience and become an expert marketer today! Go to http://mprofs.com/coffee and use code COFFEE to save $250. 02:08 Kindle Fire Unboxing 08:38 QR Codes for Customer Service - Holograms, Eggs and Onions on Facebook 13:28 Google + Guide Firms 14:05 When will Facebook buy Foursquare? Groupon/Foursquare integration 18:48 New listener @EricaGlasier comments on us laughing at Social Media Professionals 21:05 Amazon Kindle vs. iPad in the workplace 22:40 Voicemail: Whitney on Flipping the Classroom 28:10 Regulating the Internet and Culture of Mediocrity 31:37 LinkedIn Group: Does a marketer have to have a smartphone? 33:41 Upcoming Events: Holiday Travel! 34:01 Question of the Week: What do you think of the new Kindles? Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 16 November 2011
In this Marketing Over Coffee: Show length 23:52 Brought to you by our sponsors: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Enter to win a Promotional Items Makeover! 1 of 2 prize packages valued over $1,000 - 150 Pens, 24 T-Shirts, 24 coffee mugs, 24 sports packs and 36 coffee tumblers all with your logo! Visit gopromos.com/makeover right now to enter. and MarketingProfs MarketingProfs University –offers monthly online and on-demand learning courses for B2B and B2C marketers. The next course, starting January 12, is Marketing Your Small Business. With eleven small business owners and experts, Marketing Your Small Business will get you on the way to marketing your business simply and effectively. There are seven on-demand courses available as well focusing on email, writing, search, social media, video, and more. Take the courses at your convenience and become an expert marketer today! Go to http://mprofs.com/coffee and use code COFFEE to save $250. 02:43 What is Newsjacking? 08:08 Newjacking as Real Time Marketing 09:30 Going the eBook route, Steve Jobs and the iPad 14:46 The Lifecycle of a News Story 17:30 Good Judgement, Newsjacking and Larry Flynt Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 9 November 2011
In this Marketing Over Coffee: Show length 24:17 Brought to you by our sponsors: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Enter to win a Promotional Items Makeover! 1 of 2 prize packages valued over $1,000 - 150 Pens, 24 T-Shirts, 24 coffee mugs, 24 sports packs and 36 coffee tumblers all with your logo! Visit gopromos.com/makeover right now to enter. and MarketingProfs MarketingProfs University – offers monthly online and on-demand learning courses for both B2B and B2C marketers. The next course, starting November 3, is the Content Marketing Crash Course – learn to create and sustain a great content program with instructors like Jay Baer, Mack Collier, Nancy Duarte, and Ann Handley without having to leave the comfort of your desk. If you can’t make the live courses, take the course on demand any time that suits you! Go to http://mprofs.com/coffee and use code COFFEE to save $250. 02:14 G+ for Business (set up your page now), Chris lays out some tips, Google Engage for Agencies 09:57 Groupon IPO, the future of daily deals 14:45 Load John's iPhone - Apps - QR Reader, MindNode, App Shopper, Google Voice, ProPrompter, Eventbrite, LightMeter. To be tested - Springpad vs. Evernote? 19:44 Xbox Live - Showing me other gamers on Gears 3 20:09 Blogworld Expo - Convergence of Blogging 21:01 Upcoming Events: MarketingProfs Virtual Email Conference 21:40 The 38th Annual Marketing Over Coffee Awards Coming Soon! Susie nominates Steve Jobs - who will take the award? 23:21 Question of the week: What are you doing with Google + for your business? Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 2 November 2011
In this Marketing Over Coffee: Show length 26:06 Brought to you by our sponsors: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Enter to win a Promotional Items Makeover! 1 of 2 prize packages valued over $1,000 - 150 Pens, 24 T-Shirts, 24 coffee mugs, 24 sports packs and 36 coffee tumblers all with your logo! Visit gopromos.com/makeover right now to enter. and MarketingProfs MarketingProfs University – offers monthly online and on-demand learning courses for both B2B and B2C marketers. The next course, starting November 3, is the Content Marketing Crash Course – learn to create and sustain a great content program with instructors like Jay Baer, Mack Collier, Nancy Duarte, and Ann Handley without having to leave the comfort of your desk. If you can’t make the live courses, take the course on demand any time that suits you! Go to http://mprofs.com/coffee and use code COFFEE to save $250. 01:15 Google Analytics now covering Share This, Add to Any and Add This, Google Reader inspires HiveMined, and Google Ripples 04:52 Yahoo announces plan to acquire Interclick 05:00 Chris' Auto DM Campaign and Tuesday Newsletter Updates, myth of the Long Tail 11:34 Using YARP for site stickiness, shameless plug for Chris' Book 13:23 Death of a LinkedIn Group 15:50 Shameless plug for the Beancast, Shameless plug for MarketingProfs University, Where's the Education Revolution? 22:03 Event Round Up - Daniel Johnson, Jr. and John Blue on location in Kentucky 22:07 Upcoming Events:
23:35 The 38th Annual Marketing Over Coffee Awards Coming Soon! Susie nominates Steve Jobs. 25:19 Question of the week: Are you up for a Auto DM Campaign? Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 26 October 2011
In this Marketing Over Coffee: Show length 26:27 Brought to you by our sponsors: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Enter to win a Promotional Items Makeover! 1 of 2 prize packages valued over $1,000 - 150 Pens, 24 T-Shirts, 24 coffee mugs, 24 sports packs and 36 coffee tumblers all with your logo! Visit gopromos.com/makeover right now to enter. and MarketingProfs MarketingProfs University – offers monthly online and on-demand learning courses for both B2B and B2C marketers. The next course, starting November 3, is the Content Marketing Crash Course – learn to create and sustain a great content program with instructors like Jay Baer, Mack Collier, Nancy Duarte, and Ann Handley without having to leave the comfort of your desk. If you can’t make the live courses, take the course on demand any time that suits you! Go to http://mprofs.com/coffee and use code COFFEE to save $250. 01:22 Big SEO Week: Looking on the bright side - Panda wipes out SEO professionals 03:49 Search results encrypted, Getting into AdWords 06:54 Dayparting AdWords, Google Reader feeding Google + 09:38 Chris' Auto DM Campaign, Recycling Twitter Content, Crowdbooster for Twitter 15:01 Marketing framework from @onboardgames comment 17:50 @edhealy asking about event marketing, Tribes, RFID, booth babes, advanced conferences 23:26 LinkedIn group quiet - Feed not working 23:52 Event Round Up - Daniel Johnson, Jr. and John Blue on location in Kentucky 23:59 Upcoming Events:
24:12 The 38th Annual Marketing Over Coffee Awards Coming Soon! Susie nominates Steve Jobs. 25:18 Question of the week: Have your SEO strategies changed because of Panda or other Google Changes? Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 19 October 2011
In this Marketing Over Coffee: Show length 27:16 Brought to you by our sponsors: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Enter to win a Promotional Items Makeover! 1 of 2 prize packages valued over $1,000 - 150 Pens, 24 T-Shirts, 24 coffee mugs, 24 sports packs and 36 coffee tumblers all with your logo! Enter at gopromos.com/makeover and MarketingProfs MarketingProfs University – offers monthly online and on-demand learning courses for both B2B and B2C marketers. The next course, starting November 3, is the Content Marketing Crash Course – learn to create and sustain a great content program with instructors like Jay Baer, Mack Collier, Nancy Duarte, and Ann Handley without having to leave the comfort of your desk. If you can’t make the live courses, take the course on demand any time that suits you! Go to http://mprofs.com/coffee and use code COFFEE to save $250. 01:42 Starting with Flip the Funnel, Crayon and Powered, the peril of wooing strangers 05:22 Did Flip the Funnel run on it's own as predicted? 08:35 Operationalizing the Ambassador and Advocacy Program 10:13 Bullish on the Future 13:10 Can the existing bureaucracy adapt or will they be replaced? 16:11 What's the future of Direct Marketing? 21:35 The Podcasting Phenomenon 23:02 Upcoming Events:
23:25 The 38th Annual Marketing Over Coffee Awards Coming Soon! Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 12 October 2011
In this Marketing Over Coffee: Show length 25:50 Brought to you by our sponsors: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Enter to win a Promotional Items Makeover! 1 of 2 prize packages valued over $1,000 - 150 Pens, 24 T-Shirts, 24 coffee mugs, 24 sports packs and 36 coffee tumblers all with your logo! Enter at gopromos.com/makeover and MarketingProfs MarketingProfs University – offers monthly online and on-demand learning courses for both B2B and B2C marketers. The next course, starting November 3, is the Content Marketing Crash Course – learn to create and sustain a great content program with instructors like Jay Baer, Mack Collier, Nancy Duarte, and Ann Handley without having to leave the comfort of your desk. If you can’t make the live courses, take the course on demand any time that suits you! Go to http://mprofs.com/coffee and use code COFFEE to save $250. 01:45 Talking about Steve Jobs 05:54 iOS5 and Siri voice recognition, Safari revamp (check out Shortcode Exec PHP), New FB iPad app, iMessage to crush texting? 12:11 Seth Godin Interview transcript available. 12:50 From the LinkedIn Group - XXX land rush 15:27 Online gambling site raid, Chris in Vegas 19:25 Mapping the lifecycle, SF.com Winter 12 coming this weekend 23:02 Upcoming Events:
23:25 The 38th Annual Marketing Over Coffee Awards Coming Soon! 24:20 Question of the Week: Are you upgrading to the iPhone 4S? Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 5 October 2011
In this Marketing Over Coffee: Show length 23:37 Brought to you by our sponsors: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more! Check out the new promotion! and MarketingProfs MarketingProfs University – they offer monthly online learning courses for Marketers. The next course, starting October 13, is Video Marketing Made Simple – learn all you need to know about video marketing by instructors like Steve Garfield and Tim Washer without having to leave the comfort of your desk. Go to http://mprofs.com/coffee and use code COFFEE to save $250. 02:20 Google+ Circle Sharing 06:30 From the LinkedIn Group - Jeff asks Publish to blog first - then an excerpt on Google+? 09:14 LinkedIn downgrades me to weekly digests, No Google Wallet users 11:06 Podcamp Wrap Up - John talks about improving your photos 18:30 Mastering the VC Game now in Paperback (buy on Amazon)- Original Interview with Jeffery Bussgang 20:22 Garrett's Popcorn at your wedding? 21:46 Upcoming Events:
22:33 The 38th Annual Marketing Over Coffee Awards Coming Soon! 22:43 Question of the Week: What Google + Circles are you sharing? Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Tue, 27 September 2011
In this Marketing Over Coffee: Show length 28:52 Brought to you by our sponsors: GoPromos.com - GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more: and MarketingProfs -MarketingProfs University – they offer monthly online learning courses for Marketers. The next course, starting October 13, is Video Marketing Made Simple – learn all you need to know about video marketing by instructors like Steve Garfield and Tim Washer without having to leave the comfort of your desk. Go to http://mprofs.com/coffee and use code COFFEE to save $250. 01:50 The big idea behind We Are All Weird 03:57 The 4 Forces of Weird 07:08 The End of Mass - Mass Charity, Mass Politics 12:35 More on politics and The Filter Bubble, Cory Doctorow - Eastern Standard Tribe 16:24 End of Mass Education - Sir Ken Robinson 20:15 Mobile is as Weird as Media Gets 21:48 Obligation of the Weird 25:17 Domino Project - only 10k Available Upcoming Events:
Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 21 September 2011
In this Marketing Over Coffee: Show length 25:47 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more: Limited time promotion! www.gopromos.com/moc100 - giving $100 off $175 order + free shipping. 01:13 Google Wallet, Google Plus Open to all - Group Hangouts, Search, Public API 10:43 Brad asks: I notice you guys link directly to the podcast on the Libsyn servers. What would happen to your Libsyn stats and Google Analytics if you were to add redirects inside your .htaccess file? 13:50 Facebook Updates 18:50 From the LinkedIn Group - Talent vs. Tools 20:20 Upcoming Events: BlogWorld Expo LA - Nov. 3-5, 2011, Los Angeles, CA - MOC20, 20% off any pass, MOC50, 50% off Expo Jason Falls Explore Social Media Event in Boston October 17 - Code MOCOFFEE 23:40 The 38th Annual Marketing Over Coffee Awards will be here soon! 25:04 Question of the Week: What have you got going with Google Wallet and Google Plus? Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 14 September 2011
In this Marketing Over Coffee: Show length 25:16 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more: Limited time promotion! www.gopromos.com/moc100 - giving $100 off $175 order + free shipping. 01:10 WoW and business tactics - Is it about the gear or your skill level? 06:29 From the LinkedIn Group - Best way to handle websites in company merger? 14:20 John returns to the Kindle, check out Calibre 16:29 From twitter: @yourDigiGirl On working with local reporters 17:40 DC Comics Reinvents Itself. What happens in campaigns that try to simplify to appeal to new customers? 20:16 Tired of recycled content and case studies, the porn boost vs. subway loss 23:40 Upcoming Events:
24:20 Question of the Week: How have website and twitter mergers worked for you? Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 7 September 2011
In this Marketing Over Coffee: Show length 29:17 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more: Limited time promotion! www.gopromos.com/moc100 - giving $100 off $175 order + free shipping. 01:15 Interview with Al Pittampalli - Read This Before Our Next Meeting - Dealing with the epidemic of things not being done, killing urgency and the culture of compromise 04:33 The Principles of the Modern Meeting 06:50 How to kill the informational meeting 10:47 Meetings as a cultural transition point, changing the culture 16:27 The return to Office Hours 19:07 Max Barry, author of Machine Man - Where did you get the idea for Machine Man? 21:04 Publishing via Blog - Fiction on the Internet 25:10 Screenplays in Production 27:02 Life in the Corporation 28:33 Upcoming Events:
Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 31 August 2011
In this Marketing Over Coffee: Show length 23:11 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more: Limited time promotion! www.gopromos.com/moc100 - giving $100 off $175 order + free shipping. 00:53 First Earthquake then Hurricane - Hurricane Stats and online weather maps, Wunderground.com, Hurricane Marketing 04:28 Steve Jobs steps down, Dress Like Steve Jobs Day, Cloud iPhone? iPhone 5? Sprint iPhone? 05:12 @Swinrs Asks about PC or Mac for a Social Media Marketing Manager, MITE 07:56 Dreamforce rockin' it this week, monitoring #df11, power twitter tools 11:30 Victor deals with fair trade certified coffee from local producers in Nicaragua and asks for marketing tips. 15:01 Top reasons for Direct Mail FAIL, We get some direct mail 18:21 From the LinkedIn Group - Steven tells us Mappoint is alive and well with version 2011! Question on excluding keywords from Google results. 20:04 Multi-Channel funnels on Google Analytics 21:42 Upcoming Events:
22:21 Question of the Week: What advice can you give for someone marketing fair trade coffee? Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 24 August 2011
In this Marketing Over Coffee: Show length 26:42 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more: Limited time promotion! www.gopromos.com/moc100 - giving $100 off $175 order + free shipping. Limited to the first 10! 00:47 John's Lame Topics - HP fire sale, Jersey Shore A&F Situation, Earthquake 02:33 SEO - Panda 2.4 wiping out the automation advantage 06:10 Facebook latest revision has some features that look familiar to Mountain View fans, the talent wars, OneForty acquisition. 11:05 StumbleUpon number one traffic driver - 50% of all US Social traffic 13:09 t.co and setting up custom traffic segments, tracking affiliate programs 16:58 New LinkedIn Mobile App 18:46 John Blue on Geographic Mapping tools - BatchGeo, MapPoint, Excel doing API access, Customer loyalty for small businesses 24:20 Upcoming Events:
25:50 Question of the Week: What have you done for customer loyalty programs? Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 17 August 2011
In this Marketing Over Coffee: Show length 25:18 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more: Limited time promotion! www.gopromos.com/moc100 - giving $100 off $175 order + free shipping. Limited to the first 10! 01:43 Great story on a possible collapse of the USPS, Google Catalogs - So far Google has partnered with Anthropologie, Bare Escentuals, Bergdorf Goodman, Crate and Barrel, L.L. Bean, Lands’ End, Macy’s, Neiman Marcus, Nordstrom, Pottery Barn, Saks Fifth Avenue, Sephora, Sundance, Tea Collection, Urban Outfitters and Williams-Sonoma. Google Trend Analytics 06:37 Motorola Acquired by Google, Get your HTML 5 on. 09:23 From the LinkedIn Group - New LinkedIn App, Press releases still worth doing? 14:10 Social Media monitoring tools, Subject Line Mining via Twitter 17:07 Getting PPC data into an Excel Spreadsheet from SEOmoz. 18:04 Firefox 8, Windows 8, Thunderbird 6, Amazon EC2 23:12 Upcoming Events:
24:30 Question of the Week: What's working for you in Direct Mail? Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 10 August 2011
In this Marketing Over Coffee: Show length 21:38 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more: Limited time promotion! www.gopromos.com/moc100 - giving $100 off $175 order + free shipping. Limited to the first 10! 00:45 Jason Falls, coming soon to a city near you! 01:27 Economic Indicators that Chris keeps track of, and the Job Market 09:30 On trade shows - Michael P. says Chris should set up two big chairs and a video game system (Gears of War 3? Dancing Games?) 10:37 Johnny T. points out the hazard of plugging the new Jason Bateman movie on the Blues Brothers Facebook Page. 11:24 Gear watch - 3D TV? Comcast rolling out $10 broadband. 15:05 From the linkedin group - Social media for a SBO under a franchise, bait and switch email. 20:00 Upcoming Events:
20:52 Question of the Week: What's working for you at Trade Shows? Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Thu, 4 August 2011
In this Marketing Over Coffee: Show length 25:57 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more: Limited time promotion! www.gopromos.com/moc100 - giving $100 off $175 order + free shipping. Limited to the first 10! 00:49 Name badges 02:19 Adobe Edge and HTML 5, Social is Dead. 07:34 AdWords at Page Bottom 09:05 Foursquare self service advertising for local businesses, Foreca.st 12:40 Trade show booths 23:52 Max Barry Machine Man Interview and Give Away! DM me for a shot at 1 of 3 free copies of Machine Man @johnjwall 24:40 Upcoming Events - Podcamp NH and Boston. BlogWorld Expo LA - Nov. 3-5, 2011, Los Angeles, CA - MOC20, 20% off any pass, MOC50, 50% off Expo 25:05 Question of the Week: What's working for you at Trade Shows? Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 27 July 2011
In this Marketing Over Coffee: Show length 23:10 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more: Limited time promotion! www.gopromos.com/moc100 - giving $100 off $175 order + free shipping. Limited to the first 10! 00:47 Yes, still more about Google +, 20MM plus. Twitter vs. G+ 05:28 Wordcamp wrap-up, using MindNode to present, Presentation Zen swindle 11:09 Google Paid Search Report on PPC not cannibalizing organic traffic 12:22 From LinkedIn - John asks about using validated HTML in email templates 17:25 Google AdWords Express 18:48 Apply with LinkedIn functionality, adding Video to your linkedin profile (sorry, the old link is dead, we'll get you a new one) 21:11 Upcoming Events - EduWeb, Podcamp NH and Boston. BlogWorld Expo LA - Nov. 3-5, 2011, Los Angeles, CA - MOC20, 20% off any pass, MOC50, 50% off Expo 22:02 Question of the Week: What are you doing to market your WordPress Blog? Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 20 July 2011
In this Marketing Over Coffee: Show length 24:18 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more: Limited time promotion! www.gopromos.com/moc100 - giving $100 off $175 order + free shipping. Limited to the first 10! 00:58 Google Plus all the time. For Brands? For China? Time codes? 06:47 YouTube Cosmic Panda redesign 07:35 Apple iAd buys at $300k 08:00 From the LinkedIn group: Unsubscribe Centers? 13:04 Unplanned marketing success stories 16:05 Wordpress tips - Jetpack Analytics on the iPad, Schema.org 19:00 Marketing ramifications of Spotify 21:52 Upcoming Events - WordCamp Boston, EduWeb, Podcamp NH and Boston 23:04 Question of the Week: What's working for you on Google Plus? Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 13 July 2011
In this Marketing Over Coffee: Show length 26:28 Sponsored by: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more: Limited time promotion! www.gopromos.com/moc100 - giving $100 off $175 order + free shipping. Limited to the first 10! 01:09 How did you get involved in the Domino Project? 02:08 The 3.3 Million Dollar Mistake 05:40 How to apply Hell Yeah! 08:47 The minimalist approach 11:20 Taking personal responsibility 13:55 Punishing everyone for one person's mistake 18:39 The TED Experience - The First Follower Presentation, Weird or Just Different 23:09 What's next? You can check out his site on the book (200 free songs if you buy the book). Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 6 July 2011
In this Marketing Over Coffee: Show length 24:21 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more: Limited time promotion! www.gopromos.com/moc100 - giving $100 off $175 order + free shipping. Limited to the first 10! 01:16 Google Plus is here: Circles and Hangouts 08:33 Using Kindle and other eBook programs 09:25 Google contract with Twitter has expired 10:52 Pay for Facebook Ads with your AmEx points 12:37 Daniel Johnson asks about using the postname in permalink structure and database performance, Bryce reccomends CloudFlare 17:04 DNS Acceleration and Steve Gibson tool, Tim Street asks about integrated tools. 19:31 Summer Movies are here! Transformers has a $97M weekend, Captain America hangs out with us at the Dunks 21:04 Gear talk - Canon Point and Shoot (Canon shots, and Canon Video) vs. Sony NEX (Photos) 22:30 Derek Sivers Interview Next Week 22:42 Upcoming Events - Chris at Wharton Business School and WordCamp Boston 23:06 Question of the Week: Are you doing anything interested in Google Plus? Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System – 300+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 29 June 2011
In this Marketing Over Coffee: Show length 23:47 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more: Limited time promotion! www.gopromos.com/moc100 - giving $100 off $175 order + free shipping. Limited to the first 10! 00:45 Getting ready for Q3 sponsors 02:16 Voicemail - Jay calls in on New TLD's 185k filing fee, 25k per year 05:13 Shilling for Facebook 07:48 Google +, New Social GMail Functions, similar to Rapportive 09:36 Social media having huge impact on organic search results, Organic SEO Retargeting 11:56 Book launch update 13:28 Trade Show presentation at ProfsB2B 19:22 iPhone coming to Sprint? 19:48 From the LinkedIn Group - When you do an email blast for a new client, what do you consider a respectable opt-out rate? Will you be ban hammered? 22:09 Upcoming Events - Chris at Wharton Business School and WordCamp Boston 22:53 Question of the Week: Will social's impact on organic SEO make you change your strategy? Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System – 300+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 22 June 2011
In this Marketing Over Coffee: Show length 32:23 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more: Limited time promotion! www.gopromos.com/moc100 - giving $100 off $175 order + free shipping. Limited to the first 10! 01:26 Real Time Marketing and PR 04:01 How do large corporations get to real time? Social media is holding you back. 08:22 Marketing Lessons of the Grateful Dead 11:50 Using the Music Industry as a bellweather, Bob Lefsetz 14:56 Other things on the required reading list: The Week, Boston Globe, editors, getting tired of beating Weiner 18:18 Speaking globally 21:04 What's new - 3rd Edition of New Rules of Marketing and PR 22:48 Changes in the Publishing World, Ladder approach to content 26:29 Marketing Strategy Planning Template 27:06 On Writing Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System – 300+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 15 June 2011
In this Marketing Over Coffee learn: Show length 25:14 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more: Limited time promotion! www.gopromos.com/moc100 - giving $100 off $175 order + free shipping. Limited to the first 10! 01:30 Book signing from the future 02:00 From the floor of Marketing Profs B2B Boston 03:18 From the Voicemail Bin: Jeremy from YES Prep doing a National Conference, wants to drive traffic to his preso. 06:43 The Christopher S. Penn Book is here 12:49 Could the Nook be a hacker fave? 14:15 Tracking book sales 17:22 How effective are Twitter auto DMs? 19:55 Michael asks how far we are from a Max Headroom World 20:22 Dan Pink on compensation for Creative Professionals 20:38 From the LinkedIn Group: Tools other than Compete? Alexa? 23:09 Upcoming Events: The Christopher S. Penn Tour T-Shirt 24:15 Question of the Week: Why haven't you bought Chris' Book Yet? Why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version) Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System – 300+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 8 June 2011
In this Marketing Over Coffee learn: Show length 24:35 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more: Limited time promotion! www.gopromos.com/moc100 - giving $100 off $175 order + free shipping. Limited to the first 10! 01:53 Apple iCloud, Lion OS5, iTunes in the cloud 05:05 Weinergate, Real Time Scripting 06:15 From the Voicemail Bin: Whitney Hoffman asks what to do about content farms? Shortcode Exec for PHP 10:44 The Google +1 button vs. +K, Twitter Instant Follow 13:00 From the LinkedIn Group: Pulling data out of twitter, Can we get Michael Porter as a guest? Subscription based pages in wordpress. 14:34 Pod Trapper for Blackberry - Welcome Aboard! 18:36 Google, Bing, Yahoo announce schema.org 22:13 Upcoming Events: Profs B2B - Get $100 off with SPEAK100 promo code, The Christopher S. Penn Tour T-Shirt 25:04 Question of the Week: What Should the C.S. Penn World Tour Shirt Look Like? Why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version) Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System – 300+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 1 June 2011
In this Marketing Over Coffee learn: Show length 28:20 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more. Enjoy free shipping on ALL products and other exclusive offers at www.GOpromos.com/coffee today! 00:23 Special Guest Tim Street, VP of Mobile Video at mDialog, from This Week in Media 02:20 Apple iCloud, new OS on all platforms, coming up at WWDC 05:28 A new tool to develop Apps? Using FlieMaker Pro to develop iPad and iPhone apps 07:28 From the Voicemail Bin- Mike on Marketing a New Business 11:17 The Google +1 button 14:30 Who was at the Publishing Show? Get a Beatles Vook for Free 15:50 I have an extra copy of the Photoshop CS5 Crash Course just ask @johnjwall 16:30 Are you interested in a DSLR Filming Clinic on June 11? Must reply to @johnjwall by Friday June 3rd. Why would you need 35 RED cameras? 21:40 Podcast Mobile Apps - @svolinsky uses Google Listen (Greg too via VM), Alex uses Instacast 30+ podcasts and no hard drive space! Stitcher 23:49 Upcoming Events: Profs B2B - Get $100 off with SPEAK100 promo code, The Christopher S. Penn Tour T-Shirt, Tim talking TV Everywhere at the National Cable Show 25:04 Question of the Week: Who do you want to here on MoC? Why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version) Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System – 300+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 25 May 2011
In this Marketing Over Coffee learn: Show length 27:16 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more. Enjoy free shipping on ALL products and other exclusive offers at www.GOpromos.com/coffee today! 01:04 Live from Blogworld Expo NY - "The Year of Getting Real" 04:04 LinkedIn IPO 05:23 Q1-2011 5th Consecutive Growth Quarter for Radio? Deb Roy on the content loop. 07:30 Appointment media 12:40 Lady Gaga takes down Amazon servers with 99cent Album 14:25 Hardware Watch: GoFlex Satellite 15:14 From the LinkedIn Group - Alex asks about a Help Desk Tool? FogCreek and Mantis 16:30 How to podcast, Skype and the Levelator 23:43 Podcast Mobile Apps 24:45 Upcoming Events: Apology to Paul Colligan, Profs B2B, The Christopher S. Penn Tour T-Shirt 25:04 Question of the Week: What are you using to listen to podcasts on your mobile device? Why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version) Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System – 300+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 18 May 2011
In this Marketing Over Coffee learn: Show length 23:56 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more. Enjoy free shipping on ALL products and other exclusive offers at www.GOpromos.com/coffee today! 01:28 Did you check out the Steven Pressfield interview? 01:35 bot traffic increase, Manage Flitter for twitter management 06:08 What's up with the Chromebook 08:46 Backup PSA: Automatic WordPress backup that dumps to Amazon S3 10:22 Erik asks Do "negative keywords" work in Google AdWords and SEO? 17:03 MoC Award winner Ben Strong asks: I have a FB account, group, & "fan page" for our office at work. I need to clean it up and want to just have a fan page. Talk to chel. 18:30 From the linkedin group - John asks: mobile app and browser extension permissions 20:00 Chris continues checking out Empire Avenue 21:44 Upcoming Events: Blogworld Expo NY - MOC20 and MOC50 discount codes, Profs B2B 22:04 Question of the Week: Have you set up Facebook Insights? Why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version) Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System – 300+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 11 May 2011
In this Marketing Over Coffee: Show length 21:02 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more. Enjoy free shipping on ALL products and other exclusive offers at www.GOpromos.com/coffee today! 00:43 Ishita Gupta works on The Domino Project, a series of books and the next step in the evolution of publishing. She also works on a number of projects with Seth Godin, whose book “Poke the Box” was the first book in The Domino Project. Steven Pressfield is the author of “Do the Work”, the recently released second book in The Domino Project. His previous books include “The Legend of Bagger Vance”, made into the 2001 movie with Will Smith, Matt Damon and Chalize Theron and “Gates of Fire”, regarded as one of the best books on the Battle of Thermopolyae. 01:25 What is the Domino Project? 02:27 How are books selected for the Domino Project? Is it open to novels? 08:31 What is The Resistance? 09:46 Fighting the Inner Critic 10:41 How Screenwriters Pitch 12:05 Getting out of the Belly of the Beast 15:07 How successful is the Domino Project and What Comes Next? 20:24 Upcoming Events: Help Veterans that served in Iraq and Afghanistan by donating to the Run to Home Base Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System – 300+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 11 May 2011
In this Marketing Over Coffee learn: Show length 23:10 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more. Enjoy free shipping on ALL products and other exclusive offers at www.GOpromos.com/coffee today! 01:16 Facebook Insights 03:30 Steve asks about closed Facebook Groups - is there any Google juice there? 05:08 What's the model behind Empire Avenue? 09:58 Microsoft Acquires Skype, AOL puts $50M into Patch - can micro content succeed? 12:17 From the linkedin group - Daniel asks about where to find music for projects - AudioJungle.net, Matthew Ebel, Alex asks about sharing widgets, anyone using SMS micro payments? 18:40 Run to Home Base our listeners suck, except for Charles from Prague, Danielle from Edinburgh, MoC Award Winner Ryan Holota. Hollywood Steve provides counsel. 20:24 Upcoming Events: Blogworld Expo NY - MOC20 and MOC50 discount codes, Profs B2B, John back for a second year of Run to Home Base - Please Donate! 22:04 Question of the Week: Have you set up Facebook Insights? Why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version) Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System – 300+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 4 May 2011
In this Marketing Over Coffee learn: Show length 20:21 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more. Enjoy free shipping on ALL products and other exclusive offers at www.GOpromos.com/coffee today! Thanks to bobthegreenguy.com 00:53 A bunch of people sent us this QR Resume 01:58 Mark has some URL questions: Can he use long URLs? Should he get rid of the extensions? Is copy and paste going to run afowl of Panda? 05:30 Using the Amazon Turk for copywriting 06:54 From the linkedin discussion group - Image Ads vs. Text ads in Google AdWords 09:35 What's the latest in Google Analytics? 10:37 Daniel Johnson, Jr. asking about reducing outbound links in a WordPress blog, check out the Search & Replace plugin 11:30 Facebook "Like Gating", Facebook email? 13:50 Chris' Premium Content Testing Results 17:20 Upcoming Events Profs B2B, John back for a second year of Run to Home Base - Please Donate! 17:50 John's 7 minute Video Project for Run to Home Base 19:19 Question of the Week: Are you into Like Gating? Why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version) Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System – 300+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 27 April 2011
In this Marketing Over Coffee learn: Show length 25:31 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more. Enjoy free shipping on ALL products and other exclusive offers at www.GOpromos.com/coffee today! 00:27 Chris returns from Seoul to the Coffee Shop - Photos from Seoul 05:41 More thoughts on TV and Hollywood Steve on Digital Product Placement, TED Talk by Deb Roy on language processing. 08:43 Voicemail bin - John Blue on Minor Holidays (i.e. St. Pats or April Fools), Rev. Kenn Blanchard on Blogger Market Saturation, Carmen asks about Video for Mobile 18:20 Did you like Darth Passat? Check out Little Thor 19:01 From the linkedin discussion group - QR code on a resume? How about on your business card - iNing. Error correcting QR codes. Thanks to the ban hammer weilders. 22:12 We get some habenero popcorn! 22:44 Upcoming Events BlogWorld East, 140 NYC in June, Profs B2B, John back for a second year of Run to Home Base - Please Donate! 23:56 Question of the Week: What are you doing with QR codes? Why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version) Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System – 300+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 20 April 2011
In this Marketing Over Coffee learn: Show length 26:10 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more. Enjoy free shipping on ALL products and other exclusive offers at www.GOpromos.com/coffee today! 01:42 Mike Proulx and DJ Capobianco of Hill Holliday, talk about what's next with TV 02:57 Portability and the second screen 04:40 How does this affect advertisers? 09:15 Social Media as Content - Jimmy Fallon Video 12:03 The Future of TV Event 17:20 Changes in TV watching behavior 17:49 Cutting the Cord 22:30 Why there won't be bulk buys of UGC video 24:37 Upcoming Events 140 NYC in June, Profs B2B, John back for a second year of Run to Home Base - Please Donate! 24:58 Question of the Week: Why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version) Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System – 300+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 13 April 2011
In this Marketing Over Coffee learn: Show length 17:55 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more. Enjoy free shipping on ALL products and other exclusive offers at www.GOpromos.com/coffee today! 01:25 Intro to Hill Holliday, Mike Proulx and DJ Capobianco 01:50 DJ talks about being a launch partner with Apple 07:20 Putting the user experience first 09:07 Growth of the Android platform, going cross platform 12:50 Utililty and experience 13:45 What's in the new measurement toolkit? 16:41 Upcoming Events 140 NYC in June, Profs B2B, John back for a second year of Run to Home Base - Please Donate! 24:07 Question of the Week: Why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version) Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System – 300+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 6 April 2011
In this Marketing Over Coffee learn: Show length 25:49 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more. Enjoy free shipping on ALL products and other exclusive offers at www.GOpromos.com/coffee today! 01:36Epsilon Data Breach 07:43 Voicemail - Daniel Johnson, Jr. on Wordpress, Brian the Magician! on Houdini, John Blue on Dressing for Virtual Events 11:10 Dave asks about Google +1, Google Body Browser link via Edward Boches on twitter 13:32 The LinkedIn Group - Danny asks - Is Third-Party Security Validation (like Trust-e) worth the investment? , Is the -1$ as effective in B2B? Small business financial management tools? 22:49 David Meerman Scott sends over a photo of him with Julie from Brisbane, Australia 22:58 Upcoming Events 140 NYC in June, Profs B2B, John back for a second year of Run to Home Base - Please Donate! 24:07 Question of the Week – What's your compromise high score? And, why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version) Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System – 300+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 30 March 2011
In this Marketing Over Coffee: Show length 37:12 Sponsored by: Blue Sky Factory – Our Email Provider of Choice – Check out their 16 Ways to Integrate Social and Email Marketing and Toll Free Freedom Virtual Phone System – 200+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Try it out on the MOC Comment Line: (888) 323-2771 01:25 The difference between B2B and B2C 05:58 The 7 Ways to use social media 08:40 How to choose the right project for Social Media 12:03 What's the biggest mistake companies make on the Social Media front? 17:50 Where to start with the Big 4 22:20 Talk about ROI - What's the ROI of bringing your wife flowers on your anniversary. What's the impact if you don't? 32:39 Twitter for lead generation, and going Beyond Analytics 35:50 Continue the discussion at B2BSocialMediaBook.com, and Eric's B2B Social Media Bootcamp at Hyatt Regency Chicago, May 16th Upcoming Events 140 NYC in June, Profs B2B, John back for a second year of Run to Home Base - Please Donate! Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 23 March 2011
In this Marketing Over Coffee learn: Show length 25:29 Brought to you by our sponsors: Blue Sky Factory – Our Email Provider of Choice – Check out their 16 Ways to Integrate Social and Email Marketing and Toll Free Freedom Virtual Phone System – 200+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Try it out on the MOC Comment Line: (888) 323-2771 00:43 Chris goes for iPad 2, Multi-gesture iPad Hack 04:13 Voicemail - Daniel Johnson, Jr. on acquiring domain names 08:55 Zoominfo says Business information is not private 11:26 The LinkedIn Group - Al notices 3rd Party Opt-in Mailings Crashing, the value of serialized content, check out the book list. 16:30 The app is working again, thanks Dave from MiSys. 16:45 LinkedIn - When a Manufacturer's Website Angers a Distributor, Danny asks about what to collect on sign in forms 23:46 Upcoming Events 140 NYC in June, Profs B2B, John back for a second year of Run to Home Base - Please Donate! 24:20 Question of the Week – How much data are you collect vs. using? And, why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version) Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 16 March 2011
In this Marketing Over Coffee learn: Show length 22:52 Brought to you by our sponsors: Blue Sky Factory – Our Email Provider of Choice – Check out their 16 Ways to Integrate Social and Email Marketing and Toll Free Freedom Virtual Phone System – 200+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Try it out on the MOC Comment Line: (888) 323-2771 00:43 Virtual Trade Shows 03:27 Voicemail - Short term marketing campaigns for movies, plug for Lemonade Detroit and @sspignese 10:29 The LinkedIn Group - What is a ban hammer? Google Site Search, hosting options. John has no clue how to do basic math. 20:41 Upcoming Events 140 NYC in June, Profs B2B, John back for a second year of Run to Home Base 21:28 Question of the Week – How do you get unstuck on marketing projects? And, why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version) Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 9 March 2011
In this Marketing Over Coffee learn: Show length 22:57 Brought to you by our sponsors: Blue Sky Factory – Our Email Provider of Choice – Check out their 16 Ways to Integrate Social and Email Marketing - and at the Profs Virtual Show this week and Toll Free Freedom Virtual Phone System – 200+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Try it out on the MOC Comment Line: (888) 323-2771 01:09 Chris' Premium Content Test 04:52 Mark asks about Ski Lettings and SEO, and more on the Google Panda Update 07:46 From the LinkedIn Group - Greg D. Job Posting in Burlington, VT, The Marketing Over Coffee Awards have shipped, thanks to the Awards Sponsor GoPromos.com 08:02 Copywriting question from Ethan, check out Copyblogger 10:57 Spam Watch! WoW Phishing and Get Rich Quick Voicemail! 11:47 From linkedin - managing your own email newsletter, how to get images through in email 17:07 Where to start with PPC? 21:29 Upcoming Events 140 NYC in June, Profs B2B 21:56 Question of the Week – What are your pay per click 101 resources? And, why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version) Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 2 March 2011
In this Marketing Over Coffee learn: Show length 24:04 Brought to you by our sponsors: Blue Sky Factory – Our Email Provider of Choice – Check out their 16 Ways to Integrate Social and Email Marketing and Toll Free Freedom Virtual Phone System – 200+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Try it out on the MOC Comment Line: (888) 323-2771 00:47 Chris on Fox News covering Facebook Updates 05:55 Google Cleanup - Dropping the hammer on duplicate content 07:45 Apple Announcements Today - iPad 2, Thunderbolt Specs 5GB/sec, up to 100GB 11:11 From the LinkedIn Group - Tim Street covering SXSW, WordPress Plugins to build a mailing list, LinkedIn PPC ads, Shoemoney's video on Facebook Ads, Video Cameras - Vixia Sample 20:45 From MBP Penthouse announces its launch of PENTHOUSE 3D 22:44 Upcoming Events 140 NYC in June, Profs B2B 24:26 Question of the Week – Will you go iPad2? And, why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version) Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Tue, 22 February 2011
In this Marketing Over Coffee: Show length 28:36 Brought to you by our sponsors: Blue Sky Factory – Our Email Provider of Choice – Check out their 16 Ways to Integrate Social and Email Marketing and Toll Free Freedom Virtual Phone System – 200+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Try it out on the MOC Comment Line: (888) 323-2771 01:16 Interview with Markco (aka Chris) on internet marketing of WoW Gamer Resources 01:55 Financial sucess through gaming 03:40 Where's the value? 05:15 What pushes customers beyond the free materials over the pay wall? 06:30 How to market to your community 09:10 The Game World Economy, and getting off the treadmill 12:31 When to outsource 13:54 Manipulating the WoW economy with common sense economics 16:20 Moving WoW theory into the real world 18:40 Dealing with the commoditization of attention 21:06 Managing the online community 22:46 Where to start? 25:10 What's next on the roadmap? Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 16 February 2011
In this Marketing Over Coffee learn: Show length 25:24 Brought to you by our sponsors: Blue Sky Factory – Our Email Provider of Choice – Check out their 16 Ways to Integrate Social and Email Marketing and Toll Free Freedom Virtual Phone System – 200+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Try it out on the MOC Comment Line: (888) 323-2771 00:45 Why haven't you called the comment line? 01:03 Sean Z. offers a case study on the challenges of selling into foodservice 02:02 Individual Tweets generating SEO Impact 04:03 Marketing VOX - Too many posts can lead to Facebook "Unlikes" but in a related story "Unlikes" are not an idicator of willingness to purchase 06:15 From the LinkedIn Group - How to run a focus group - Gibson Marketing, Brand Savant, Evernote 12:52 WSJ reporting Smaller, Cheaper iPhones and an update and switch to free for Mobile Me. 13:45 www.kennblanchard.com doing some site cleanup with website grader 14:04 Past show on promoting events, Matt Cutts in the New York Times on Content Farms, Great link bait campaign idea from Daily Blogger 17:25 The 25th Annual MOC Awards winners are:
21:05 Green Lantern Action Figures, Marketing Over Coffee Action Figures 23:16 Upcoming Events - Chris in Providence for the ETC Show, then SocialFresh Tampa 24:26 Question of the Week – What's your experience with focus groups? And, why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version) Check us out on LinkedIn: John and Chris. Digg Marketing Over Coffee Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 9 February 2011
In this Marketing Over Coffee learn : Show length 26:16 Brought to you by our sponsors: Blue Sky Factory – Our Email Provider of Choice – Check out their 16 Ways to Integrate Social and Email Marketing and Toll Free Freedom Virtual Phone System – 200+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Try it out on the MOC Comment Line: (888) 323-2771 01:02 Near Field Communications will be here soon 02:02 Superbowl Ads: Darth Passat (and Outtakes), Profs Measures the Buzz 02:54 Chicago Mike asks about Groupon and holds the first MoC listening event! 03:39 Kenneth Cole sets its brand aflame, Scott Monty makes the call 05:38 Doritos, Android Thumbs? Jaffe Round Up 06:37 Daniel asks about WordPress plugins you can't live without 09:57 Matt asks how you measure social media success - setting up Goals in Google Analytics 11:53 Another Matt finds KFC QR Codes in the wild 12:37 Martin asks how to get a publisher to pay attention to you - check out past interview with David Meerman Scott 15:27 Katie asks about good social media conferences in the US - our conference in a box is the best 17:40 Michael asks about Marketing to Restaurant Owners and Operators 24:10 Wizard Magazine Folds 24:20 Upcoming Events - The 25th Annual MOC Awards! Time to vote for the Marketing Over Coffee Awards! GoPromos.com has stepped up to sponsor the awards. Chris at SocialFresh Tampa 25:19 Question of the Week – Is it worth it to burn down your brand? And, why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version) Check us out on LinkedIn: John and Chris. Digg Marketing Over Coffee Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Sun, 30 January 2011
In this Marketing Over Coffee: Show length 32:56 Brought to you by our sponsors: Blue Sky Factory – Our Email Provider of Choice – Check out their 16 Ways to Integrate Social and Email Marketing and Toll Free Freedom Virtual Phone System – 200+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Try it out on the MOC Comment Line: (888) 323-2771 00:38 Powered Acquired Last Month 02:30 The 7 Shifts from Mass Marketing to MicroMarketing, and how a goatee and funky glasses let you see the future 10:02 Can large agencies move fast enough to take advantage of the sea change? Real time campaigns such as Old Spice 16:51 How does MicroMarketing align with other big concepts outside advertising? 20:11 Dealing with the "poverty of attention", buying awareness is not enough. Be remarkable. 28:50 Remarkable stuff: Samsung SSD Video and Natasha Westcoat. Upcoming Events - The 25th Annual MOC Awards! Time to vote for the Marketing Over Coffee Awards! GoPromos.com has stepped up to sponsor the awards. Check us out on LinkedIn: John and Chris. Digg Marketing Over Coffee Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 26 January 2011
In this Marketing Over Coffee learn : Show length 23:05 Brought to you by our sponsors: Blue Sky Factory – Our Email Provider of Choice – Check out their 16 Ways to Integrate Social and Email Marketing and Toll Free Freedom Virtual Phone System – 200+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Try it out on the MOC Comment Line: (888) 323-2771 01:00 John and Chris bemoan the snow and old school podcasting 03:25 The Marketing Over Coffee LinkedIn Group is still rolling - How to clean up a dead email list? 09:18 Voicemail - Brian the Magician asks about RSS Feed Aggreagators - Any SEO juice there? 11:14 Redskins successful Foursquare Campaign 12:27 Adobe CS Live 13:16 QR Codes in Marketing Materials 14:47 Favorite SEO Tips for Bloggers - balanced inbound traffic 20:40 Upcoming Events - The 25th Annual MOC Awards! Time to vote for the Marketing Over Coffee Awards! GoPromos.com has stepped up to sponsor the awards. Chris at NEDMA and SocialFresh Tampa 22:09 Question of the Week –How do you clean up a dead email list? And, why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version) Check us out on LinkedIn: John and Chris. Digg Marketing Over Coffee Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Thu, 20 January 2011
In this Marketing Over Coffee learn : Show length 22:20 Brought to you by our sponsors: Blue Sky Factory – Our Email Provider of Choice – Check out their 16 Ways to Integrate Social and Email Marketing and Toll Free Freedom Virtual Phone System – 200+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Try it out on the MOC Comment Line: (888) 323-2771 01:20 The Marketing Over Coffee LinkedIn Group is still rolling - HTML Email Design 05:31 John Blue sends in an article on some killer Direct Marketing in Forbes Magazine 06:02 Michael P. asks about Twitter RT tools - check TweetReach 06:43 Mac App Store, Verizon iPhone are both "Old" News 08:20 Chicago Mike Reports on Illinois possibly forcing Amazon to close affiliate program 09:33 How to increase your webinar audience 12:30 Does Refer-a-Friend work? 16:07 Kiva Continues! Robert Rodriguez Home Repair in the Great State of Texas - Strifeistan, Africa and now the Great State of Texas! 17:15 Sample MindMap posted at John's Blog, Chris likes MindNode 17:40 Upcoming Events - The 25th Annual MOC Awards! Time to vote for the Marketing Over Coffee Awards! Slavik has stepped up to sponsor the awards. Chris at NEDMA and SocialFresh Tampa 21:08 Question of the Week –Are you using any Twitter RT tracking tools? And, why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version) Check us out on LinkedIn: John and Chris. Digg Marketing Over Coffee Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 5 January 2011
In this Marketing Over Coffee learn : Show length 24:58 Brought to you by our sponsors: Blue Sky Factory – Our Email Provider of Choice – Check out their 50 Ways to Build your Email List and Toll Free Freedom Virtual PBX – Great for small businesses and marketing campaigns. Get your own toll free number, a main menu greeting, multiple extensions, plus email and text message notification of voicemail all for as little as $9.95/mo. Try it out on the MOC Comment Line: (888) 323-2771 00:57 The Marketing Over Coffee LinkedIn Group is still rolling - Mindmaps - FreeMind vs. MindManager? iThoughts HD on the iPad. Chris uses an AidaCase bluetooth keyboard, John recommends the Griffin Loop and a stylus. Otter Case looks good. 07:32 Line of Sight Net Income Framework and Marketing 16:34 StumbleUpon now driving more traffic than Facebook 19:25 Last chance to nominate for the Marketing Over Coffee Awards 21:12 Microsoft Kinect can "see" you - A tweet from TheJamesMaxwell 23:17 Upcoming Events - The 25th Annual MOC Awards! Send in your nominations now via the nomination form. 24:08 Question of the Week –Why don't you share your Google Custom Analytics Reports with us? And why haven't you nominated anyone for a Marketing Over Coffee award? And, why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version) Check us out on LinkedIn: John and Chris. Digg Marketing Over Coffee Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |