Wed, 29 June 2011
In this Marketing Over Coffee: Show length 23:47 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more: Limited time promotion! www.gopromos.com/moc100 - giving $100 off $175 order + free shipping. Limited to the first 10! 00:45 Getting ready for Q3 sponsors 02:16 Voicemail - Jay calls in on New TLD's 185k filing fee, 25k per year 05:13 Shilling for Facebook 07:48 Google +, New Social GMail Functions, similar to Rapportive 09:36 Social media having huge impact on organic search results, Organic SEO Retargeting 11:56 Book launch update 13:28 Trade Show presentation at ProfsB2B 19:22 iPhone coming to Sprint? 19:48 From the LinkedIn Group - When you do an email blast for a new client, what do you consider a respectable opt-out rate? Will you be ban hammered? 22:09 Upcoming Events - Chris at Wharton Business School and WordCamp Boston 22:53 Question of the Week: Will social's impact on organic SEO make you change your strategy? Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System – 300+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 22 June 2011
In this Marketing Over Coffee: Show length 32:23 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more: Limited time promotion! www.gopromos.com/moc100 - giving $100 off $175 order + free shipping. Limited to the first 10! 01:26 Real Time Marketing and PR 04:01 How do large corporations get to real time? Social media is holding you back. 08:22 Marketing Lessons of the Grateful Dead 11:50 Using the Music Industry as a bellweather, Bob Lefsetz 14:56 Other things on the required reading list: The Week, Boston Globe, editors, getting tired of beating Weiner 18:18 Speaking globally 21:04 What's new - 3rd Edition of New Rules of Marketing and PR 22:48 Changes in the Publishing World, Ladder approach to content 26:29 Marketing Strategy Planning Template 27:06 On Writing Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System – 300+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 15 June 2011
In this Marketing Over Coffee learn: Show length 25:14 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more: Limited time promotion! www.gopromos.com/moc100 - giving $100 off $175 order + free shipping. Limited to the first 10! 01:30 Book signing from the future 02:00 From the floor of Marketing Profs B2B Boston 03:18 From the Voicemail Bin: Jeremy from YES Prep doing a National Conference, wants to drive traffic to his preso. 06:43 The Christopher S. Penn Book is here 12:49 Could the Nook be a hacker fave? 14:15 Tracking book sales 17:22 How effective are Twitter auto DMs? 19:55 Michael asks how far we are from a Max Headroom World 20:22 Dan Pink on compensation for Creative Professionals 20:38 From the LinkedIn Group: Tools other than Compete? Alexa? 23:09 Upcoming Events: The Christopher S. Penn Tour T-Shirt 24:15 Question of the Week: Why haven't you bought Chris' Book Yet? Why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version) Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System – 300+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 8 June 2011
In this Marketing Over Coffee learn: Show length 24:35 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more: Limited time promotion! www.gopromos.com/moc100 - giving $100 off $175 order + free shipping. Limited to the first 10! 01:53 Apple iCloud, Lion OS5, iTunes in the cloud 05:05 Weinergate, Real Time Scripting 06:15 From the Voicemail Bin: Whitney Hoffman asks what to do about content farms? Shortcode Exec for PHP 10:44 The Google +1 button vs. +K, Twitter Instant Follow 13:00 From the LinkedIn Group: Pulling data out of twitter, Can we get Michael Porter as a guest? Subscription based pages in wordpress. 14:34 Pod Trapper for Blackberry - Welcome Aboard! 18:36 Google, Bing, Yahoo announce schema.org 22:13 Upcoming Events: Profs B2B - Get $100 off with SPEAK100 promo code, The Christopher S. Penn Tour T-Shirt 25:04 Question of the Week: What Should the C.S. Penn World Tour Shirt Look Like? Why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version) Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System – 300+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |
Wed, 1 June 2011
In this Marketing Over Coffee learn: Show length 28:20 Brought to you by our sponsor: GoPromos.com GOpromos - Custom promotional products at incredibly low prices! Custom Pens, Water Bottles and of course - Coffee Mugs, and more. Enjoy free shipping on ALL products and other exclusive offers at www.GOpromos.com/coffee today! 00:23 Special Guest Tim Street, VP of Mobile Video at mDialog, from This Week in Media 02:20 Apple iCloud, new OS on all platforms, coming up at WWDC 05:28 A new tool to develop Apps? Using FlieMaker Pro to develop iPad and iPhone apps 07:28 From the Voicemail Bin- Mike on Marketing a New Business 11:17 The Google +1 button 14:30 Who was at the Publishing Show? Get a Beatles Vook for Free 15:50 I have an extra copy of the Photoshop CS5 Crash Course just ask @johnjwall 16:30 Are you interested in a DSLR Filming Clinic on June 11? Must reply to @johnjwall by Friday June 3rd. Why would you need 35 RED cameras? 21:40 Podcast Mobile Apps - @svolinsky uses Google Listen (Greg too via VM), Alex uses Instacast 30+ podcasts and no hard drive space! Stitcher 23:49 Upcoming Events: Profs B2B - Get $100 off with SPEAK100 promo code, The Christopher S. Penn Tour T-Shirt, Tim talking TV Everywhere at the National Cable Show 25:04 Question of the Week: Who do you want to here on MoC? Why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version) Call us on the MOC Comment Line: (888) 323-2771 from Toll Free Freedom Virtual Phone System – 300+ free minutes, no contracts, and instant setup for as little as $9.95/mo. Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio. |