Thu, 19 December 2019
In this Marketing Over Coffee: Brought to you by our sponsors: ManyChat and Dollar Shave Club Chris' Super Awesome Robocall hack! 6:19 ManyChat Automates & Combines Facebook Messenger and SMS to Grow Your Business. Check it out for Free! CMI Quantitative Psychology for segmentation Amazon delivering half its own packages? Katie comments on the holiday carnage. Punching Out Christmas Special The Solutionator! Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 12 December 2019
In this Marketing Over Coffee: Brought to you by our sponsors: Quickbooks and ManyChat Michael Jamin on his work as a screenwriter and Cardboard Rocket Ships Starting in Screenwriting - Just Shoot Me Doing animation projects - Beavis and Butthead, King of the Hill Ramping up for a new show How has TV changed since the 90's? 6:37 - 7:52 Give Intuit QuickBooks a try! Learn more about smarter business tools at Intuit.ME/MOC Twirlygirl - selling happy childhood memories How screenwriting applies to branding You want to look small 12:16 - 13:24 ManyChat Automates & Combines Facebook Messenger and SMS to Grow Your Business. Check it out for Free! What makes a story Plot versus story The biggest mistake about the About Us page Telling the story of your brand Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 5 December 2019
In this Marketing Over Coffee: Brought to you by our sponsors: Dollar Shave Club and ManyChat Black Friday, CyberMonday, Giving Tuesday - AdWeek CyberWeekend 7.5B Tech (Airpods, Air Fryers, Samsung TVs) Toys (Frozen 2, Nerf, Paw Patrol), Small Biz Saturday MassSave Smart Thermostat Deal Toys R Us is back GA Attribution - Learn all about attribution in this blog post series 13:31 - 14:38 ManyChat Automates & Combines Facebook Messenger and SMS to Grow Your Business. Check it out for Free! Dedicated vs. Shared IPs - 50k minimum, don't change if there's trouble, try to smooth the spikes Black Box vs. Interpretability MarketingLand - AMP in Gmail Mobile Apps - Check out the AMP Playground Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Tue, 26 November 2019
In this Marketing Over Coffee: Brought to you by our sponsors: Intercom and LinkedIn The Book: Mean People Suck Looking back on more than 50 jobs! We all think we're awesome. We're not. The Great Idea Cycle of Death 6:22 Intercom will help you give your customers the one thing they’re looking for. Website messenger, conversational bots and guided tours inside your product. Visit intercom.com/podcast to see everything else Intercom can do! Resisting the urge to leave Worse than 80/20 - Behind every idea is an executive that asked for it Special for MoC Listeners - The Mean People Suck Audiobook Companion Guide The Bull's Eye Org Chart 13:15 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 610 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Michelle Miller and the significant objects project Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 21 November 2019
In this Marketing Over Coffee: Brought to you by our sponsors: Intercom and Quickbooks Instagram dropping likes, what's the angle? Jimmy Wales new social network, Scott Galloway teeing off on Facebook Brand Organic reach is extinct Invest in your own platform 6:21 - 8:03 Give Intuit QuickBooks a try! Learn more about smarter business tools at Intuit.ME/MOC Mining HARO Disney + some outagages but everybody loves The Mandalorian, we are big on Crisis on Infinite Earths 13:07 Intercom will help you give your customers the one thing they're looking for. Website messenger, conversational bots and guided tours inside your product. Visit intercom.com/podcast to see everything else Intercom can do! Alexa outselling Google Smart Speakers. Where's Alexa heading? Chris gets the new AirPod Pros! Hacking Smart Speakers with Laser Pointers Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 14 November 2019
In this Marketing Over Coffee: Brought to you by our sponsors: LinkedIn and Quickbooks The Book: Healing American Healthcare The current system is "the worst aspects of capitalistic greed with the worst excesses of bureaucratic socialism" The 4 problems to be solved Carrier and patient are not aligned Creating AllCare as a national option 9:03-10:43 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 610 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Why AllCare instead of Medicare for All? Not shutting down private insurance. British vs. German Systems Making deductables managable 19:35 - 20:47 Give Intuit QuickBooks a try! Learn more about smarter business tools at Intuit.ME/MOC Pharma ads and lobbying Orphan Drugs Doctors drowning in paperwork Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 7 November 2019
In this Marketing Over Coffee: Brought to you by our sponsors: Intercom and Trust Insights Jacobs & Clevenger is a Performance Marketing Agency Amazon, Wayfair and Sephora testing direct mail as the noise gets beyond overwhelming in other channels Going beyond segementation to personalization 6:55 Intercom will help you give your customers the one thing they're looking for. Website messenger, conversational bots and guided tours inside your product. Visit intercom.com/podcast to see everything else Intercom can do! International Direct Marketing What's up with Radio? Huge in Japan! Discounts for VR/AR and Postal Rate hike coming January 26, 2020 Trust Insights – Where should you be focusing your efforts in Social for 2020? Start with small data (or stop collecting it!) Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 31 October 2019
In this Marketing Over Coffee: Brought to you by our sponsors: Intercom and Trust Insights BERT is here, what does it me an for marketers? 6:21 Intercom will help you give your customers the one thing they're looking for. Website messenger, conversational bots and guided tours inside your product. Visit intercom.com/podcast to see everything else Intercom can do! Quantum Supremacy AdWeek - Netflix Testing Variable Play Times Trust Insights – Where should you be focusing your efforts in Social for 2020? United Airlines Star Wars Plane Holiday - 6 fewer days and one less weekend over 40% to do ALL shopping on Amazon. Chris getting AfterShokz, my HiFiMan HE-4xx, new Apple Airpods, Bose NC Earbuds 700 Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 24 October 2019
In this Marketing Over Coffee: Brought to you by our sponsors: Intercom and Quickbooks His book This Is Marketing Books versus online Live events The gig economy is no economy at all Improving your media diet 8:19 Intercom will help you give your customers the one thing they're looking for. Website messenger, conversational bots and guided tours inside your product. Visit intercom.com/podcast to see everything else Intercom can do! Renormalizing Good Behavior Short Term vs. Long Term 16:35 - 18:03 Give Intuit QuickBooks a try! Learn more about smarter business tools at Intuit.ME/MOC Organic getting throttled? Creating remarkable products Starbucks sending the consistency message through shutdowns PS Audio still has the DACs you need, Patricia Barber Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 17 October 2019
In this Marketing Over Coffee: Brought to you by our sponsors: Intercom and LinkedIn It's Q4 - time to talk CyberMonday! 5:43 Intercom will help you give your customers the one thing they're looking for. Website messenger, conversational bots and guided tours inside your product. Visit intercom.com/podcast to see everything else Intercom can do! Postmaster helps with other services too JW gets to hear from Steve Case It's Q4 - time to talk CyberMonday! Great article from Venture Beat on GDPR showing who has been fined for what Twitter for Macs running on macOS Catalina - Used Mac Catalyst toolset for development 15:09 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 610 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! MarketingProfs B2B Speakers - Chris on Dashboards Don't be a podcast n00b Tom Webster on Super Listeners Gear - Drop has HiFiMan HE4xx for $130 Japanese stalker found singer through reflection of train station in her eyes Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 10 October 2019
In this Marketing Over Coffee: Brought to you by our sponsors: Intercom and Trust Insights Associate Principal Advisor at GetApp The five ways sentiment analysis presents itself in software 8:12 Intercom will help you give your customers the one thing they're looking for. Website messenger, conversational bots and guided tours inside your product. Visit intercom.com/podcast to see everything else Intercom can do! Modeling Intent 6 Steps to stop Ethical Debt in AI Product Development Trust Insights - Where should you be focusing your efforts in Social for 2020? Fariness vs. Accuracy Trade Off Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 3 October 2019
In this Marketing Over Coffee: Brought to you by our sponsors: Intercom and Trust Insights Special Guest Katie Robbert! We're Live From New York During AdWeek! TikTok churn? 6:20 Intercom will help you give your customers the one thing they're looking for. Website messenger, conversational bots and guided tours inside your product. Visit intercom.com/podcast to see everything else Intercom can do! How should women be portrayed in advertising? Adobe Influencers 14:10 Trust Insights - Where should you be focusing your efforts in Social for 2020? Attribution Analysis on the way up! Governance, not so much yet. Talking with my sunglasses, Apple CarPlay, EOL iPhone 6 Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 26 September 2019
In this Marketing Over Coffee: Brought to you by our sponsors: Intercom and Trust Insights What’s Linchpin about? How do entreprenuerial linchpins fit in to large organizations? Who are the artists? Can you get beyond Dunbar’s Number? Gary V. is using twitter to add two zeros. 9:02 Intercom will help you give your customers the one thing they're looking for. Website messenger, conversational bots and guided tours inside your product. Visit intercom.com/podcast to see everything else Intercom can do! What is The Resistance? What is Emotional Labor? Thrashing – a classic Marketing problem, and yes, Duke Nukem! Real artists ship. Is there any future for mass media advertising? What’s are the trends in privacy? Making dreams come true and having Super Powers Where the books come from Trust Insights Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 19 September 2019
In this Marketing Over Coffee: Brought to you by our sponsors: NetSuite and OmniFocus Stack & Flow Interview with Mike when he was still at Cybereason Mike on MoC when he was CMO of Hubspot The Return of The Marketing Over Coffee Awards!! He is now CEO at Lola The differences between CMO and CEO Jeanne Hopkins joins Mike as CMO! 10:56-12:05 NetSuite by Oracle is the business management software that handles every aspect of your business in an easy to use cloud platform; giving you the visibility and control you NEED to GROW. NetSuite is offering you valuable insights with a FREE guide – “Seven Key Strategies to Grow your Profits” at NetSuite.com/COFFEE What does Lola do? Travel Hacks! 16:30-17:50 Accomplish more every day with OmniFocus. Check out the professional To-Do list manager at Omnifocus.com Slack needs a Wiki (Tettra) Using Lookr for internal reporting, Hubspot Agile Operations Summit coming up Nov. 6 in Boston - Code VOLPE50 Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 12 September 2019
In this Marketing Over Coffee: Brought to you by our sponsors: NetSuite and Intercom Special Guest Katie Robbert! Shoutout to Tiani on our gender bias Working with gender identity and preference 9:21 Intercom will help you give your customers the one thing they're looking for. Website messenger, conversational bots and guided tours inside your product. Visit intercom.com/podcast to see everything else Intercom can do! Likes going away - pivot away from vanity metrics to building your own community Google First Price Auctions 17:26-18:35 NetSuite by Oracle is the business management software that handles every aspect of your business in an easy to use cloud platform; giving you the visibility and control you NEED to GROW. NetSuite is offering you valuable insights with a FREE guide – “Seven Key Strategies to Grow your Profits” at NetSuite.com/COFFEE How much do you value diversity? The problem with quotas. Using a performance model to determine what you can do Show Wrap up over on In Ear Insights iPhone 11 drop and the end of the DSLR, but lack of 5G? Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Fri, 6 September 2019
In this Marketing Over Coffee: Brought to you by our sponsors: Intercom and Trust Insights Photo thanks to Josh Davis! Extending Hubspot out to the rest of the customer experience -building the flywheel What's hot with Hubspot partners? The Hubspot Marketplace What does integrate really mean? The experience can vary widely. 10:45 Intercom will help you give your customers the one thing they're looking for. Website messenger, conversational bots and guided tours inside your product. Visit intercom.com/podcast to see everything else Intercom can do! Transition from Unicorny to Martech is Marketing 80,000 Martech vendors? Yeah, it's true The 90/10 rule for adopting new software tools Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Sun, 25 August 2019
In this Marketing Over Coffee: Brought to you by our sponsors: OmniFocus and Intercom Talking with Kahlil Ashanti The man who introduced us - Ron Ploof, check out this past interview on Story Telling WeShowUp.io - Changing the way people go to shows - reserve a seat and pay afterwards Basic Training - Doing a One Man Show 6:21 – 7:41 Accomplish more every day with OmniFocus. Check out the professional To-Do list manager at Omnifocus.com Living through the "Phonebook to Facebook" transition Being cast for The Tick 14:20 Intercom will help you give your customers the one thing they're looking for. Website messenger, conversational bots and guided tours inside your product. Visit intercom.com/podcast to see everything else Intercom can do! Who's going to be the next Taylor Swift? Boomers Aging out and the next generation used to everything on demand Meet Richard Pryor Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 22 August 2019
In this Marketing Over Coffee: Brought to you by our sponsors: NetSuite and Intercom Facebook phasing out 3rd party data, Group privacy settings "The Marketing of Tomorrow" Based on our mention of Annheiser Busch as beverage of gaming Jeffrey sent a link to performance beer. Product Hunt - fake apps on the home screen 5:53 Intercom will help you give your customers the one thing they're looking for. Website messenger, conversational bots and guided tours inside your product. Visit intercom.com/podcast to see everything else Intercom can do! IBM Explains Quantum Computing (or at least tries to) Deep Neural Networks (and how to explain them) 14:33-15:54 NetSuite by Oracle is the business management software that handles every aspect of your business in an easy to use cloud platform; giving you the visibility and control you NEED to GROW. NetSuite is offering you valuable insights with a FREE guide – “Seven Key Strategies to Grow your Profits” at NetSuite.com/COFFEE We will be at Content Marketing World, INBOUND and MarTech Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 15 August 2019
In this Marketing Over Coffee: Brought to you by our sponsors: LinkedIn and NetSuite Oren Klaff talks to us about his latest book Flip The Script Also check out the fantastic interview on his previous book Pitch Anything Things are bought, they're not sold Racing in the Daytona 500 9:27 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 610 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Why it needs to be doubled What language was created for, and what we are pre-wired for 19:32 – 20:42 NetSuite by Oracle is the business management software that handles every aspect of your business in an easy to use cloud platform; giving you the visibility and control you NEED to GROW. NetSuite is offering you valuable insights with a FREE guide – “Seven Key Strategies to Grow your Profits” at NetSuite.com/COFFEE Jumping up to hot cognition Plain Vanilla - getting it to the committee Skin in the game and credibility Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 8 August 2019
In this Marketing Over Coffee: Brought to you by our sponsors: LinkedIn and OmniFocus Facebook pile of money, $5B fine, and Typing with Your Mind Chase commits to AI in copywriting trials 5:57 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 610 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! YouTube 10x more powerful than Instagram Twitter more context on unavailable tweets (deleted, protected, muted) Yoast with Podcast Indexing 17:02 – 18:43 Accomplish more every day with OmniFocus. Check out the professional To-Do list manager at Omnifocus.com Bose Sunglasses and Oculus Quest test runs VR at Mass MoCA No proof screen time hurts kids The "Rock & Roll Problem" Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 1 August 2019
In this Marketing Over Coffee: Brought to you by our sponsors: LinkedIn and OmniFocus Pranav Yadav is the US CEO of Neuro-Insight Neuroscience, Neuromarketing and marketing to the subconscious Getting storytelling and branding together 10:03 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 610 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Testing multiple concepts in the same cell. Not just for TV, also for digital. Guiding principles and the cure for those suffering from conceptual closure. Memory is king for predictive, diagnostic gets to the "Why?" 26:43 – 28:04 Accomplish more every day with OmniFocus. Check out the professional To-Do list manager at Omnifocus.com "Emotional Advertising Works" - The 1960's Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 25 July 2019
Shoptimus Prime! In this Marketing Over Coffee: Brought to you by our sponsors: LinkedIn and Trust Insights JW calls tipping point on Amazon Prime Day - 100 Million sold, not so good for little guys, Face App 8:03 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 610 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Offer your SMB services on your LinkedIn Page, and Chris is now a news source Instagram removing Likes Bot Farms! FB $5B fine 16:59 Trust Insights DCJ Beta Program Accepting Applicants - October 15th GA Bootcamp Anheuser-Busch files Trademarks to be the Official Beer of Esports CMOs Jumping for Cannabis and more brands giving up on CMO position JW gets a new Espresso Machine Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 18 July 2019
In this Marketing Over Coffee: Brought to you by our sponsors: LinkedIn and OmniFocus The book is "Super Thinking, The Big Book of Mental Models" Past Traction Interviews with Gabriel and Justin Duck Duck Go Gabriel's billion views on Quora Lauren brings the stats 8:32 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 610 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Framing, Bias and Most Respectful Interpretation 19:34 Accomplish more every day with OmniFocus. Check out the professional To-Do list manager at Omnifocus.com Early adopters Default Effect Opportunity Cost Hating your book - the 90/90 rule Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 11 July 2019
In this Marketing Over Coffee: Brought to you by our sponsors: LinkedIn and Trust Insights Venmo data set Instagram engagement rates dropping off 8:43 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 610 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Amazon Prime day 17:44 Trust Insights DCJ Beta Program Accepting Applicants The end of iTunes and Jony Ive leaves Apple Chris and Katie on their way to MAICON Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Wed, 3 July 2019
In this Marketing Over Coffee: Brought to you by our sponsors: LinkedIn and Trust Insights What drove the creation of the Cannabis Marketing Association The problem with compliance Google and Facebook do not accept ads Cannabis Influencers on Instagram 9:46 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 610 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! The burden of Cannabis education is put on the marketers Will the Colorado model spread to the rest of the nation? 15:37 Trust Insights MVP Progam shows you which pages on your website make conversions happen Branding challenges in the cannabis industry Where to start for marketers that want to get into the cannabis industry How does tax code affect marketing in this space? Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 27 June 2019
In this Marketing Over Coffee: Brought to you by our sponsors: LinkedIn and Trust Insights Facebook Libra and Calibra digital wallet 68% of Shareholders want Mark Zuckerberg out Instagram engagement rates dropping off 6:44 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 610 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! I got an AMP Email! Eternal Blue from Gerard 13:34 Trust Insights MVP Progam shows you which pages on your website make conversions happen - Attribution analysis backtesting, http://mostvaluablepages.com Twitter fake news defense acquisition Grover fake news detection Clippy now with more Skynet! Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 20 June 2019
In this Marketing Over Coffee: Brought to you by our sponsors: LinkedIn and Trust Insights The Book: Built to Suck Past Interviews: Flip the Funnel, and more Flipping the Funnel Everyone is in the survival business Embrace your heresy 7:50 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 610 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! The four approaches to fix the problem: digital disruption, customer obsession, talent resurrection, and corporate citizenship ShortTermitis 20:08 Trust Insights MVP Progam shows you which pages on your website make conversions happen Breaking the quarterly churn Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Wed, 12 June 2019
In this Marketing Over Coffee: Brought to you by our sponsors: LinkedIn and Trust Insights IBM AutoAI - Making it easier to apply machine learning Is business less interested in everything being statistically relevant? Tax credits for R&D? 7:32 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 610 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Courtney asks about their FB ad account getting "Penalized" Check your ad relevance scores and here's the new relevance replacement Hunting Double Unicorns The Non-Binary Rebrand The Frenchie. Jimmy John's refuses to use 3rd party Trust Insights MVP Progam shows you which pages on your website make conversions happen - Attribution analysis backtesting, Webinar June 11 on Extending GA Attribution analysis Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Mon, 3 June 2019
In this Marketing Over Coffee: Brought to you by our sponsors: LinkedIn and Trust Insights All across the Cloud - Salesforce, Zendesk, Slack Starting with gaming - Case's Ladder to IGN Bringing some B2C to Salesforce.com 8:55 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 610 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Over to Zendesk Fighting B2B Boredom Slack as email killer Trust Insights MVP Progam shows you which pages on your website make conversions happen Attribution can be a long difficult haul Aided recall, unaided recall, sentiment, share of voice Building a CAT6A network in your house Video for proposals and contracts by GetAccept Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 23 May 2019
In this Marketing Over Coffee: Brought to you by our sponsors: LinkedIn and Trust Insights Chris on the Blue Mic Facebook Pixel Less Effective? Facebook removes inauthentic behavior accounts Darkweb vs. the Velvet Rope 8:05 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 575 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Amazon breaks ground at Cincinatti / Northern Kentucky Shipping Facility Lights out warehouses Upcoming feature on healthcare 13:23 Trust Insights MVP Progam shows you which pages on your website make conversions happen ahrefs Content Explorer has been rebuilt from the ground up 17:30 Talking with Ty Pennington about his new book: Life to the Extreme John's story on trying to visit an Extreme Makeover Home Edition Build Past MoC with Sal Ferro and John Doyle Beware the summer vacation travelers! Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 16 May 2019
In this Marketing Over Coffee: Brought to you by our sponsors: LinkedIn and Trust Insights Growth and Innovation Evangelist at Salesforce.com Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business Intro from Geoffrey Moore The different ways to grow and the 10 paths to growth Course correcting Growthstall 7:15 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 575 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Red Bull was around for a long time before it got huge Starbucks as cautionary tale The multiplier effect of combining paths Being the Evangelist at Salesforce.com 63% of the time sales people are not selling and half will miss quota 20:50 Trust Insights MVP Progam shows you which pages on your website make conversions happen Deafeating Churn - it's not a defensive campaign Your customers will only be as happy as your employees Purpose over profit Marketing Over Coffee Master Session! Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 9 May 2019
In this Marketing Over Coffee: Brought to you by our sponsors: LinkedIn and Swoogo Live from Poland Facebook F8 - The pivot to Private Social - TI Podcast on Private Social 6:02 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 575 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! AI is 2 Male 2 White, and the Worst Case Scenario Offensive Job Posting Ways to eliminate bias Election season is coming Google Data Studio over static reports and tracking them 14:58 Build your event registration page and website with Swoogo and save yourself a ton of pain. Swoogo works on a pricing model that doesn’t make you cringe— you never pay more for more events or registrations. Head to get.swoogo.com/marketingovercoffee to learn more and claim a free event app when you subscribe, exclusively for Marketing Over Coffee listeners. Podcast download analysis Marketing Over Coffee Master Session! Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 2 May 2019
In this Marketing Over Coffee: Brought to you by our sponsors: LinkedIn and Swoogo Prerequisite Listening: Christopher Lochhead on Play Bigger (Part 1) Christopher Lochhead on Play Bigger (Part 2) - FIRST TIME AVAILABLE! Niche Down: How to become legendary by being different Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets Verve Coffee of Santa Cruz on the west, Brooklyn Roasters on the east! Niching down for the "small e" entrepreneur and how niching affects your career Zoom goes public 19:49 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 575 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! The current negativity around tech Brookings Institute study on startups WSJ Crisis in American Startups 35:07 Build your event registration page and website with Swoogo and save yourself a ton of pain. Swoogo works on a pricing model that doesn’t make you cringe— you never pay more for more events or registrations. Head to get.swoogo.com/marketingovercoffee to learn more and claim a free event app when you subscribe, exclusively for Marketing Over Coffee listeners. Prosecuting the magic triangle What's holding entrepreneurship back in America? Why is healthcare tied to employment? Moving from Legends and Losers to Find Your Different The rise of the conversational podcast! Sign up for the Marketing Over Coffee Newsletter powered by DotDigital! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 25 April 2019
In this Marketing Over Coffee: Brought to you by our sponsors: LinkedIn and Swoogo Katie joins us in our quest to minimize mansplaining New Rode box with a compressor and limiter, and Rode wireless lav 7 New Announcements for Google Cloud - Run, Traffic Director, Cloud Data Fusion, Code, Auto ML Tables, AI Platform, Anthos 6:29 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 575 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Facebook Group Crackdown Wedding Shaming FB Groups - It's all about word choice 15:40 Build your event registration page and website with Swoogo and save yourself a ton of pain. Swoogo works on a pricing model that doesn’t make you cringe— you never pay more for more events or registrations. Head to get.swoogo.com/marketingovercoffee to learn more and claim a free event app when you subscribe, exclusively for Marketing Over Coffee listeners. Gilette Vera Bradley and some new ads Mansplaining Gillette Razors Get the AI Transcription Goofs from The Marketing Over Coffee Playbook! Or just buy The MoC Playbook now! Sign up for the Marketing Over Coffee Newsletter powered by DotDigital! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Wed, 17 April 2019
In this Marketing Over Coffee: Brought to you by our sponsors LinkedIn and Swoogo The book: Eat Their Lunch What's the mindset and business accumen required to sell? “The Only Sales Guide You’ll Ever Need” Doing advisory and consultant work: “The Lost Art of Closing” The 4 Levels of Value Creation and Starting from the Right 8:01 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 575 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Working the sequence of 4 x 15 with no automation Hunting vs. Inbound Integral Theory 15:15 Build your event registration page and website with Swoogo and save yourself a ton of pain. Swoogo works on a pricing model that doesn’t make you cringe— you never pay more for more events or registrations. Head to get.swoogo.com/marketingovercoffee to learn more and claim a free event app when you subscribe, exclusively for Marketing Over Coffee listeners. The 52% SME Where do people get it wrong? Giving up too early. Iannarino100 - Will get you $100 off The Outbound Conference! Learn more about Anthony at https://thesalesblog.com The MoC Playbook is now available! Click this link and buy one now! learn more on the landing page Sign up for the Marketing Over Coffee Newsletter powered by DotDigital! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Mon, 8 April 2019
In this Marketing Over Coffee: Brought to you by our sponsor: LinkedIn and Trust Insights Get the AI Transcription Goofs from The Marketing Over Coffee Playbook! Thanks to Kerry and Katie for April Fool's, and again to John Blue for manure management The Shopify/Mailchimp/Klaviyo triangle Chris archiving with Amazon Glacier using the Freeze App 8:22 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 575 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! New Lookalike targeting for LinkedIn The leanest and meanest 2 camera shoot: PluralEyes for sound syncing and more 15:49 Also brought to you by Trust Insights Apple TV+, Airpods 2, New iPads, Credit card (2% cash back on Apple Pay) Google rolling out podcast transcripts Bernie shouting out the Playbook from Ireland!! - Thanks to HanMarsland The MoC Playbook is now available! Click this link and buy one now! learn more on the landing page Sign up for the Marketing Over Coffee Newsletter powered by DotDigital! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Sun, 31 March 2019
In this Marketing Over Coffee: Brought to you by our sponsor LinkedIn Marketo Goes Collaborative Adding AI to ABM 7:23 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place wh ere you can find over 575 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Cybersecurity for Girl Scouts of America Responsible Tinkering Upping the ante on product demos Adobe Summit and next generation animation tools Thanks to John Blue for the Bathroom Sponsor Shot The MoC Playbook is now available! Click this link and buy one now! learn more on the landing page Sign up for the Marketing Over Coffee Newsletter powered by DotDigital! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 21 March 2019
In this Marketing Over Coffee: Brought to you by our sponsors: ahrefs and LinkedIn Influencer Benchmark Report - Instagram 75x more powerful Cali Influencers in the Poppy Fields, and the hipsters that all look alike. Best social media listening tools: Agorapulse, Talkwalker, Brand 24 6:24 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 575 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! College Entrance Scandal New Facebook Metrics - Facebook Outage - Trusted Friends on John's Tombook Question from Ben on using ahrefs for mapping out topical space based on keywords (heirarchical ontology) 15:55 We are giving away ahrefs accounts to one listener this week! Tweet to @ahrefs and @mktgovercoffee to enter the queue to win, if you don’t win the first week you’ll be entered in subsequent giveaways throughout the quarter! Chris at Social Media Marketing World right now! Judgement calls on topic maps Last week to get The Playbook on Kindle! Ping John for HELLO discount codes. The MoC Playbook is now available! Click this link and buy one now! learn more on the landing page Sign up for the Marketing Over Coffee Newsletter powered by DotDigital! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. This week's artwork a modified photo from Cathi Alloway
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Fri, 15 March 2019
In this Marketing Over Coffee: Brought to you by our sponsors: ahrefs and LinkedIn The book: One Million Followers by Brendan Kane Thinking beyond the United States Building Taylor Swift Brand Advocates Selling is not providing value 9:15 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 575 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Using a Targeting Checklist and the Process Communication Model (PCM) Facebook Midnight Ad Launch 18:35 Chris C. from Boston is this week's winner! We are giving away ahrefs accounts to one listener this week! Tweet to @ahrefs and @mktgovercoffee to enter the queue to win, if you don’t win the first week you’ll be entered in subsequent giveaways throughout the quarter! Transitioning Katie Couric from appointment media to digital engagement The mindset for social and digital What's going on with Instagram? Check out Brendan there. Learn more about Brendan on LinkedIn and on Twitter The MoC Playbook is now available! Click this link and buy one now! learn more on the landing page Sign up for the Marketing Over Coffee Newsletter powered by DotDigital! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 7 March 2019
In this Marketing Over Coffee: Brought to you by our sponsors: ahrefs and LinkedIn GPT2 - Pre-trained model not released Tracking FB without a pixel 7:32 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 575 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Creating a destination neighborhood - Nashville Bachelorettes Stadium thing 13:17 Chris Christensen, the Amateur Traveler is this week's winner! We are giving away ahrefs accounts to one listener this week! Tweet to @ahrefs and @mktgovercoffee to enter the queue to win, if you don’t win the first week you’ll be entered in subsequent giveaways throughout the quarter! Chris has his SMMW questions stacked up including automating video post production Anyone at Adobe Summit? The MoC Playbook is now available! Click this link and buy one now! learn more on the landing page Sign up for the Marketing Over Coffee Newsletter powered by DotDigital! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters. |
Thu, 28 February 2019
In this Marketing Over Coffee: Brought to you by our sponsors: ahrefs and LinkedIn The MoC Playbook is now available! Click this link and buy one now! or if you want to learn more check out the landing page His instagram accounts on Burgers and Fries (FunWithFries) The explosion of new restaurants The biggest marketing mistake restaurants make 10:53 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 575 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! How to deal with Mother's Day and the other huge holidays in hospitality 6 Recipies for Restaurant Marketing Success More sear is changing the burger industry 22:05 ahrefs explains what it will take for Rev to rank as "French Fry Historian!" We are giving away ahrefs accounts to one listener this week! Tweet to @ahrefs and @mktgovercoffee to enter the queue to win, if you don’t win the first week you’ll be entered in subsequent giveaways throughout the quarter! Fries are more popular than burgers? Influencer marketing for foodservice Brooklyn Roasting Company Coffee! Check out Rev on LinkedIn and Twitter Sign up for the Marketing Over Coffee Newsletter powered by DotDigital! Get episodes early, get the back catalog - get the app for iOS! Or for Android Leave us a review, buy B2B Marketing Confessions Our theme song is Mellow G by Fonkmasters. |
Thu, 21 February 2019
In this Marketing Over Coffee: Brought to you by our sponsors: ahrefs and LinkedIn THINK wrap up - Watson Studio, Watson Machine Learning, Watson Open Scale How do you do AI? Bias in AI ahrefs - keyword explorer 3.0 7:41 Matthew Parks is this week's winner! We are giving away ahrefs accounts to one listener this week! Tweet to @ahrefs and @mktgovercoffee to enter the queue to win, if you don’t win the first week you’ll be entered in subsequent giveaways throughout the quarter! Getting around bias Social Media Examiner has a gerat article on LinkedIn Objective based ads. LinkedIn Live Video 16:42 LinkedIn M arketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 575 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Twitter has a lot of bots In case you didn't know, John is working at Trust Insights Chris' Solar Project The MoC Playbook is now available! Click this link and buy one now! learn more on the landing page Sign up for the Marketing Over Coffee Newsletter powered by DotDigital! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters.
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Thu, 14 February 2019
In this Marketing Over Coffee: Brought to you by our sponsors: ahrefs and LinkedIn How do you know when you've hit digital transformation? Chris at THINK 8:29 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 575 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! The LinkedIn Algorithm The Pink Tax with Katie Robbert! Sennheiser does not fall into the trap! 18:27 We are giving away ahrefs accounts to one listener this week! Tweet to @ahrefs and @mktgovercoffee to enter the queue to win, if you don’t win the first week you’ll be entered in subsequent giveaways throughout the quarter! Spotify acquisition of Gimlet - Great commentary from Tom Webster Thanks to Jo Darby for getting the Playbook! The MoC Playbook is now available! Click this link and buy one now! learn more on the landing page Sign up for the Marketing Over Coffee Newsletter powered by DotDigital! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters.
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Tue, 5 February 2019
In this Marketing Over Coffee: Brought to you by our sponsors: ahrefs and LinkedIn The MoC Playbook is now available! Click this link and buy one now! or if you want to learn more check out the landing page Digital Transformation - it's not just a buzzword Campbell Brand Impact Leading with Questions Warren Berger - A More Beautiful Question 9:29 We are giving away ahrefs accounts to one listener this week! Tweet to @ahrefs and @mktgovercoffee to enter the queue to win, if you don’t win the first week you’ll be entered in subsequent giveaways throughout the quarter! Beautiful Constraint by Mark Barden and Adam Morgan Questions that change the way problems are looked at Does your CMO get it? Data in modern marketing 19:11 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 575 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! How the concept of time varies internationally Where does rollout of tech fit in? Performance vs. Brand Marketing Catch up with Samuel on Twitter or LinkedIn Sign up for the Marketing Over Coffee Newsletter powered by DotDigital! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters.
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Thu, 24 January 2019
In this Marketing Over Coffee: Brought to you by our sponsors: ahrefs and LinkedIn The MoC Playbook is now available! Click this link and buy one now! or if you want to learn more check out the landing page Right after talking branding last week - Gilette ad 5:33 We are giving away ahrefs accounts to one listener this week! Tweet to @ahrefs and @mktgovercoffee to enter the queue to win, if you don’t win the first week you’ll be entered in subsequent giveaways throughout the quarter! More from ahrefs on Influencer Marketing and Increasing Your Blog Traffic Kate O'Neill on the Facebook 10 year challenge Google Reputation and you better be using Google Search Console 11:51 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 575 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! New version of FB every hour, behind the scenes on machine learning CES - Charging your phone over the air Sennheiser HD6xx and Anker Liberty, plus a new Osmo camera we've got coming Sign Up for The Hello Conference Sign up for the Marketing Over Coffee Newsletter powered by DotDigital! Get episodes early, get the back catalog - get the app for iOS! Or for Android Leave us a review! Our theme song is Mellow G by Fonkmasters.
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Fri, 18 January 2019
In this Marketing Over Coffee: Brought to you by our sponsors: LinkedIn and ahrefs! The Marketing Over Coffee Playbook NOW AVAILABLE Link to Stack and Flow Interview It's not about ROI - Return on Intent 8:05 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 500 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Real time budgets to get more agile Awareness The relationship between branding and demand gen MoC Listener Exclusive! Click to tweet for a chance to win a free subscription to ahrefs! Randi W. is last week's winner! This week's winner: At Last, The Etta James story running at the Sydney Opera house! How to Promote Your Blog: 7 Fundamental Strategies From DoubleClick to Eloqua and beyond The mandate of today's CMO The Marketing Over Coffee Newsletter is sent via dotmailer! Get episodes early, get the back catalog - get the app for iOS! Or for Android Leave us a review, buy B2B Marketing Confessions Our theme song is Mellow G by Fonkmasters.
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Thu, 10 January 2019
In this Marketing Over Coffee: Brought to you by our sponsors: ahrefs and LinkedIn Holiday Gear: Razor Kio Camera with Ring Light, Sennheiser HD-6XX from Massdrop 2019 Predictions from Trust Insights - Instagram is on fire, Influencers still on the rise 7:51 We are giving away ahrefs accounts to one listener this week! This week’s winner is Lindsay Brockert! Tweet to @ahrefs and @mktgovercoffee to enter the queue to win, if you don’t win the first week you’ll be entered in subsequent giveaways throughout the quarter! How to increase blog traffic by 1136% IBM's 2019 Predictions, Chris at THINK in February Chris' Solar Panel Project Kroger's Autonomous Grocery Delivery Healey Cypher Interview on Automating McDonald's 15:21 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 500 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! LinkedIn closes door on newsletter spammers Facebook Data Breach QR codes supported in iOS 11 Get episodes early, get the back catalog - get the app for iOS! Or for Android Leave us a review, buy B2B Marketing Confessions Our theme song is Mellow G by Fonkmasters.
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Thu, 3 January 2019
In this Marketing Over Coffee: Brought to you by our sponsors: LinkedIn and ahrefs! From the days of TemplateMonster in Mykolaiv, all the way to Singapore! 8:05 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 500 million user accounts, all business focused, that you can target by title and other selects. And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Bootstrapping ahrefs from the Ukraine YouTube keyword data coming Ignoring the Pirates and other funnel stats Crawler Superiority MoC Listener Exclusive! Click to tweet for a chance to win a free subscription to ahrefs! Backlink discrepancies The art and science of getting backlinks Doing proper keyword research Misconceptions in keyword search volume (the ahrefs blog) The Marketing Over Coffee Newsletter is sent via dotmailer! Get episodes early, get the back catalog - get the app for iOS! Or for Android Leave us a review, buy B2B Marketing Confessions Our theme song is Mellow G by Fonkmasters.
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